Every great brand has a story — and DrinkJubi is no exception. Before it became the go-to beverage for energized, health-conscious individuals, it started with a best instant kava what if there was a drink that actually worked for your body instead of against it?
The concept of DrinkJubi was born when two friends — one a nutritionist and the other a product designer — found themselves stuck between sugary sodas, high-caffeine energy drinks, and “healthy” beverages that didn’t taste great. They asked themselves: Why isn’t there something clean, functional, and fun to drink — all in one?
The name Jubi came from the word jubilation — the feeling of lightness, celebration, and pure energy that the founders wanted people to experience with every sip. From the start, they envisioned Jubi not just as a beverage, but as a lifestyle enhancer — something that would uplift without overstimulating, hydrate without harming the planet, and taste amazing without compromise.
They began in a small test kitchen, experimenting with real fruit extracts, herbal infusions, and adaptogenic roots. Dozens of failed recipes later, they finally found their formula: lightly sparkling, naturally sweetened drinks with real functional benefits — and no artificial junk.
But making the drink was just the beginning. The real challenge was standing out in a crowded market. While competitors were flooding shelves with flashy cans and bold promises, DrinkJubi took a different approach: transparency, wellness, and community first. The team shared every ingredient, every intention, and every customer success story openly. That honesty created a loyal base of early fans who started spreading the word.
Today, DrinkJubi has grown from a niche idea into a lifestyle movement. You’ll find it in gyms, cafés, college campuses, and corporate offices. The brand has partnered with wellness coaches, sustainability leaders, and everyday people who believe in better choices and mindful living.
But even as it grows, the mission stays the same: to deliver a drink that feels good, tastes better, and does no harm — to your body or the planet.
Because for the team behind DrinkJubi, this isn’t just business. It’s a celebration of better living, one bottle at a time.